Posts tagged [e-commerce]


  • Small business marketing: social media platforms to consider when starting your own online store part 2

    Small business marketing: social media platforms to consider when starting your own online store part 2

    Avoid relying on a social networks based solely on their user size, because it won’t guarantee you a wider reach. As user’s interests shift, it could be risky to place all your effort into single social network. Being on more than one means you won’t have to fight for attention on an overcrowded platform. Here are the most important social media platform businesses should at least be considering to implement in line with their small business marketing.

     

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  • Be where your customers are by investing in a proper online marketing strategy

    Be where your customers are by investing in a proper online marketing strategy

     

    For a startup the initial workload is daunting, even for the best of us. It’s a small wonder most of us have little time to get our marketing strategy in order. Marketing is an important aspect of the business that is often overlooked or underutilised, however, in a world with an abundance of online marketing tools readily available for any business, you can no longer afford to ignore your online marketing strategy.

     

    “Almost overnight, the internet’s gone from a technical wonder to a business must,” says businessman Bill Schrader. Meanwhile, Lewis Howes, a contributor at Entrepreneur, explains that attention is currency online, it can be hard to attract the right attention, but it is not impossible. Follow these tips to help improve your online marketing strategy.

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  • Starting an online store is easy with Sage Online Tools

    Starting an online store is easy with Sage Online Tools

     

    For traditional bricks-and-mortar businesses the prospect of starting an online store and joining the brave new world of e-commerce can seem enormously daunting. There’s the website that needs to be built, designed and branded, the images and videos that need to be uploaded, the years of contacts and data that need to be transferred, not to mention having to learn how to use and manage the whole back-end system.

    It’s enough to make anyone balk at the anticipated workload, but if you don’t get your business online, it’s a given that you’re going to fall far behind your competitors.

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  • Four hot ecommerce trends that’ll make you want to sell online

    Four hot ecommerce trends that’ll make you want to sell online

     

    Entrepreneurship is becoming a more and more challenging game: competition is rife, market places are crowded and consumers are becoming ever more difficult to impress. You, the business owner, need to keep on top of trends and ahead of the store down the road. Ecommerce has changed the way stores sell and consumers spend. Nowadays, it’s not a question of whether you should incorporate ecommerce trends into your business, it’s how you’re going to make sure the latest ecommerce trends form part of your business. Here are four trends in ecommerce news you need to consider.

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  • Five steps to becoming a master of ecommerce web design

    Five steps to becoming a master of ecommerce web design

    It’s a battlefield out there in the business world. To survive and thrive you need to surpass not only what your competitors offer, but the expectations of your potential buyers, too. Having an online store isn’t a luxury anymore: it’s a necessity. Yet, getting into ecommerce web design might seem like a huge – not to mention, expensive – hurdle to overcome. Not anymore. With these five steps, you’ll be on your way to becoming an ecommerce web design pro in no time.

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  • Why e-commerce is essential for doing business today

    Why e-commerce is essential for doing business today

    If you ask me, online shopping is one of the great conveniences of modern life. These days, you can find, order and pay for almost anything online; from designer clothing, to your weekly groceries, to car spares, to electronics and much, much more. A few clicks of the mouse and the product appears on your doorstep the next day. What a pleasure!

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