Posts tagged [getting started]
Digital marketing is a buzzword most businesses have heard of and one that is taking firm root in their marketing environments.
The problem though, is that with online marketing so on trend, we sometimes forget about the offline world. You might be thinking SMS marketing has reached a dearth, but, in this instance, you’re mistaken.
For traditional bricks-and-mortar businesses the prospect of starting an online store and joining the brave new world of e-commerce can seem enormously daunting. There’s the website that needs to be built, designed and branded, the images and videos that need to be uploaded, the years of contacts and data that need to be transferred, not to mention having to learn how to use and manage the whole back-end system.
It’s enough to make anyone balk at the anticipated workload, but if you don’t get your business online, it’s a given that you’re going to fall far behind your competitors.